Privacy Policy
Last updated: 1 May 2025
Analytic Alchemy (“Company,” “we,” “us,” or “our”) respects your privacy. This policy explains how we collect, use, share, and protect personal information when you visit https://www.analyticalchemy.com (the “Site”) or purchase our digital products and courses.
1. Information we collect
| Category | Examples | Legal basis (GDPR) |
|---|---|---|
| Personal data you provide | Name, email address, payment information, course comments | Contract, Consent |
| Usage data | IP address, browser type, referring pages, time spent, click paths | Legitimate interest |
| Cookies and similar tech | Session cookies, preference cookies, analytics cookies, marketing pixels | Consent |
2. How we use information
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Deliver digital products, course content, and customer support
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Process payments and send order confirmations
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Send newsletters, updates, and promotional offers (you can opt out anytime)
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Analyze Site performance and improve user experience
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Detect and prevent fraud or misuse
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Comply with legal obligations
3. Sharing with third parties
We share data only as needed to run the business:
| Service | Purpose |
|---|---|
| Kajabi | Website hosting, course delivery, email automation |
| Stripe and PayPal | Payment processing |
| Google Analytics | Site analytics |
| TikTok Pixel | Ad performance tracking |
| Email service provider (Kajabi email) | Newsletter and product updates |
All third‑party providers must keep data confidential and use it only for agreed services.
4. International transfers
Our servers and many service providers are located in the United States. If you are outside the U.S., your information may be transferred, stored, and processed in the United States. We rely on contractual clauses and other safeguards for such transfers.
5. Data retention
We keep personal data only as long as necessary:
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Account and purchase records: 7 years (tax and accounting)
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Email marketing data: until you unsubscribe or request deletion
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Analytics data: 26 months, then aggregated or deleted
6. Your rights
Depending on your location, you can:
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Access, correct, or delete personal data
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Object to or restrict processing
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Withdraw consent at any time
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Request data portability
Email us at [email protected] to exercise any of these rights.
7. Security
We use SSL encryption, secure payment processors, access controls, and regular system monitoring to protect your information. No online transmission is ever 100 percent secure, but we work to safeguard data to the best of our ability.
8. Children’s privacy
The Site and products are not directed to children under 13. We do not knowingly collect personal data from children. If we learn we have done so, we will delete that data promptly.
9. Updates to this policy
We may update this policy from time to time. Changes are effective when posted on this page with a new “Last updated” date. Significant changes will be announced by email or Site notice.
10. Contact
Analytic Alchemy
13840 S. Kenmare Pl.
Tucson, Arizona, 85736, USA
Email: [email protected]
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